In the universe of consumer advertising, it’s nearly impossible to bowl a perfect game – but that’ll never stop our agency from aiming directly for it. And sometimes, when the promotion strategy, creative execution and guest experience all line up just right … magic happens.
We’ve won our fair share of industry awards … but receiving one from a long-time client at their national conference is truly special. Recently Ad Partners was named 2021 Support Partner of the Year by FSC Franchise Co., the parent company of Beef ‘O’ Brady’s and Brass Tap.
Every TV/Digital campaign we create for Amscot Financial has a host of unexpected creative goodies (robots, money order fairies, break dancers) in commercials touting everything from electronic bill pay services to check cashing.
Sometimes you find star power in unexpected places. Back in 2021, we were shooting an infomercial for Optimum HealthCare and interviewing several members and agents to hear their stories. One of those agents was Nick Verrengia. Five minutes into the interview we knew Nick and his story were meant for TV.
Over a decade ago, Kelapo needed to go beyond its “startup looks” to achieve a more established, premium-looking brand identity. Because Sri Lanka plays a core role in Kelapo’s heritage and manufacturing processes, agency Creative Director Dennis Garcia incorporated an Asian elephant (common in Sri Lanka) to give Kelapo an instantly discernable identity ...
Here at the agency, we do a steady flow of social media work, including Facebook posts. This is one we recently created for The Brass Tap to spotlight beer can appreciation day. While it’s not a humongous 14 x 48 billboard sitting on I-275, this bite-sized format can still ring ...
Wonder why your Facebook feed is filled with tantalizing recipe videos? The simple answer is people "like" & "love" them! They also love to "share" them. If you are looking for new fans and/or a new way to engage with faithful fans.... fun, informational videos coupled with strategic online media placement could get you some serious attention...
Recently we asked the creative department to come up with a way to promote its creative and production capabilities via film. Our creative team responded by going out of the box, and on to the Lee Roy Selmon Expressway ...
A recent commercial created and produced by Ad Partners for an agency client titled “The Power To Act” is living up to its namesake in more ways than one. Not only does the spot introduce viewers to a family dealing with a tough situation many families encounter, the commercial demonstrates how a compelling visual story has the “power to engage” any audience – Internet users included...
Great clients deserve great results, and 2014 was no exception for sister companies Freedom Health and Optimum Healthcare....
Understanding what today’s craft beer patron wants, Ad Partners has developed a dynamic new website for The Brass Tap that’s chockfull of advanced functionality that brings a truly customized experience to each visitor, whether a casual customer or a rewards member...
AP’s recent “Vigo Takes You Home” campaign has served up some delicious results for our client, Vigo Foods. The winning recipe? Emotional storytelling combined with intelligent media planning..
Two years after winning 9 statues in the 34th annual Telly Awards, Ad Partners has earned 9 more in the 36th annual Telly Awards. Interestingly, 6 of this year’s awards were People’s Tellys, a category voted on by the public via YouTube...
